National Fresh Breath Day: Battle of the Breath Fresheners

Stinky breath? Find out which breath freshener works best: mints, gum, mouthwash or toothpaste.
Stinky breath? Find out which breath freshener works best: mints, gum, mouthwash or toothpaste. Photo courtesy of Nomadic Lass via CC license.

You know that moment when you’re talking to someone and, while you can hear him/her speaking, all you can focus on is the unpleasant stench wafting through the air?

Bad breath – aka halitosis – is a common oral hygiene condition in which one’s mouth emits an unpleasant odor. An estimated 80 million people suffer from chronic halitosis, which while not harmful, can cause embarrassment and self-consciousness.

Avoiding the stigma associated with chronic bad breath is a must in today’s society. That’s why it’s not surprising that U.S. sales of gum, mints and breath fresheners totaled $3.7 billion in 2012—making manufacturing breath-freshening products a very lucrative business.

With so many different types of breath fresheners on the market, how is the occasional halitosis sufferer supposed to choose the best product to ensure a minty clean mouth?

Delta Dental of Arizona conducted a high-level (not so high level), scientific (not very scientific), multi-person (okay, just me) experiment to help you find the best way to battle a foul-smelling mouth!

Products Tested

  • Sugar-free spearmint gum
  • Original mint mouthwash
  • Spearmint mints
  • Mint-flavored toothpaste

Results

  • Mints – Strongly flavored mints freshened my breath in an instant but dissolved in my mouth after 20 minutes. Mints are best used as a short-term cover up in anticipation of a conversation after your morning coffee or mid-day snack.
  • Sugar-free gum – Feel free to chew gum for as long as you like, but freshness only lasts about an hour and the flavoring wanes after 45 minutes. Sugar-free gum is best used to get rid of a bad taste or large food particles after eating.
  • Mouthwash – I swished mint mouthwash for 30 seconds and had fresh breath for close to 2 hours. Mouthwash is a good choice for cleaning any particles of food left in the mouth after eating or if you want extended freshness in the afternoon.
  • Mint-flavored toothpaste – I brushed my teeth with mint-flavored, fluoridated toothpaste for the recommended 2 minutes and the fresh taste lasted almost 4 hours. The toothpaste not only freshened my breath and cleaned my teeth, but also protected my teeth from the bacteria and decay that cause bad breath.

Conclusion
After conducting my not-so-scientific research, it is my recommendation that only a toothbrush and toothpaste will give you the absolute freshest breath. The other products give a brief period of freshness, but fade too quickly! While mouthwash, mints and gum each have their benefits, keep a twice-daily regimen of brushing and flossing if you want to nip the cause of your halitosis in the bud.

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Leah Martinez
Leah Martinez serves as a social media analyst for Delta Dental of Arizona. In college at the University of New Mexico, Leah took the path of no return and majored in Chemistry with healthcare on her mind. After learning direct patient care was not her forte, she landed a job as the advertising manager at University of New Mexico's college newspaper “The Daily Lobo.” It was this job that turned her on to her skills in digital marketing. Since joining Delta Dental in 2012, Leah found her niche, as the constant education and learning in social media brings out the true geek in her. In her spare time, Leah enjoys snowboarding, snowmobiling and riding dirt bikes. (Did we mention she's based in Colorado?) [Editor's Note: Leah is no longer a current DD employee.]